The creators of OnlyF are constantly promoting themselves on social media, but recently an influencer determined to promote their content took to the skies. A plane flew a banner with her username over the Coachella Valley Music and Arts Festival.
“Manned planes flew over Coachella with banners promoting their only fan,” one Twitter user tweeted Saturday. The annual Coachella Music Festival will be held in Indio, California from April 15-24 this year.
Kazumi, the creator of OnlyF, quoted the tweet, writing, “Yes, it’s me.” She shared a video of a promotional banner that shared a link to her OnlyF page, Kazumisworld.
Designer and journalist Pearse Anderson quotes Kazumi as asking a question that plagues many: Do banners work?
“I wonder how this promotion has changed Hemei’s subscriptions or sales! What an interesting idea, all the airplane banners I see in Chicago are for geckos (not so sexy),” Anderson tweeted wrote on.
I wonder how this promotion can change subscriptions or sales for Kazumi! What an interesting idea, all the airplane banners I saw in Chicago were designed for geico geckos.
Another Twitter user called Kazumi a “genius,” while others praised her “entrepreneurial passion.”
The Daily Dot reached out to Kazumi via a Twitter message.